Child Care Marketing Social Media Checklist


Are you familiar with the term “crowdsourcing?” It is a relatively new term and can best be described by this description from,

“Crowdsourcing is the act of taking a job traditionally performed by a designated agent (usually an employee) and outsourcing it to an undefined, generally large group of people in the form of an open call.”

There is a new book about crowdsourcing coming out later this month. I can’t wait to get a copy of the book, especially since we are starting a new series this weekend called “Get In The Game.” The series is all about using your spiritual gifts to further the Kingdom of God. The designated agent in some cases at the church is the minister, pastor, or ministry leader and the goal of the agent is to help the large crowd take responsibility for the jobs at the church that need to be performed. One of my main roles as a leader is to help identify, train and empower others. How can I begin accomplishing this task?

  • Define the roles and break them down into bite size portions.
  • Tell others about the opportunities.
  • Give them the next step to getting involved in the process.
  • Equip and resource them for success.
  • Check with them to see how things are going.
  • Celebrate successes and failures.
  • Allow them to begin crowdsourcing their jobs out.

We need more people from the crowd involved in the core jobs within the church. We can’t keep overworking and burning out our volunteers, especially new members and new Christians. Together everyone achieves more. The more ones we have, the more we can achieve.

I recently crowdsourced our Facebook page to a member named Kelly Huckaby. Kelly and her family came to AHBC shortly before I did. Kelly is doing a fantastic job with our Facebook page and is helping get the word out about our events and contacting our visitors. We could not be as effective as we have been at reaching out over the last month without Kelly.

How are you crowdsourcing?

How have you been crowdsourced?